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ABOUT BAIRUN

Shanghai Bairun Investment Holding Group Co., Ltd. was founded in June 1997 and listed on the Shenzhen Stock Exchange in March 2011 with the approval of CHINA SECURITIES REGULATORY COMMISSION. The stock code is 002568.

Our three major business segments:

- Flavor & Fragrance as our foundation.
- Ready-to-Drink (RTD) Cocktails as our core business.
- Spirits as our future growth engine.

These segments are organically integrated to build unique full-industry chain advantages and core competitiveness, establish a stable and reliable symbiotic value system, and drive consumption trends.

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Making China's own Whisky

Spirits Business

The Laizhou Distillery under the group is one of the few distilleries globally equipped with both pot stills and column stills. It adheres to international advanced standards in equipment, craftsmanship, process control, and cask aging to ensure the production of high-quality whisky products with world-class standards.
The company pioneered Chinese HuangJiu Cask Whisky and explored the use of Mongolian oak (a native Chinese oak wood), researching and developing the first domestic "Golden Standard" for Chinese Mongolian Casks, which is shared with the industry.
Laizhou Distillery has obtained the certification of "Three-Star Rated Industrial Green Building" in Sichuan province of China. Upholding the sustainable philosophy of ”born by nature, thrive with nature”, the company takes net-zero emissions as its long-term goal, continuously implements a carbon neutrality strategy, constructs an environment-friendly production system, and promotes the green development of the industry.

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Pioneer A New Trend of Relaxed and Healthy Drinking

RTD Cocktail Business

SHANGHAI BACCHUS LIQUOR CO., LTD, a subsidiary of the Group, is a leading Chinese enterprise integrating the production, R&D, and sales of RTD cocktails. The company has established four major production bases in Shanghai, Tianjin, Chengdu, and Foshan, with its business covering 1,600 cities across China and major countries and regions worldwide.
The “RIO”brand owned by the company covers multiple series with different alcohol contents, including the RIO LIGHT, RIO FRESH , RIO STRONG , RIO CLASSIC, as well as limited/co-branded/customized series, etc., which can meet consumers' various needs in different ocaassions.

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Driving Flavor Innovation

Flavor & Fragrance Business

SHANGHAI BAIRUN FLAVOR & FRAGRANCE CO., LTD, a subsidiary of the Group, is a leading domestic developer, manufacturer, seller, and service provider of flavors and fragrances in China. Relying on forward-looking market intelligence, strong R&D capabilities, advanced production technologies, rigorous quality control systems, and high-efficiency management team, the company continuously delivers high-quality and safe products to customers, while providing systematic solutions and end-to-end technical services. Its market recognition ranks among the top in the industry.

The "BAIRUN" brand is a well-known trademark in Shanghai. The company has been recognized by CHINA NATIONAL LIGHT INDUSTRY COUNCIL  as one of the Top 100 R&D Capability Enterprises, Top 100 Science and Technology Enterprises in China light industry, and one of the Top 10 Enterprises in China light industry flavors and fragrances sector.

History

1997

Shanghai Bairun Flavor Co., Ltd. established.

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2003

Shanghai Bacchus Liquor Co.Ltd. established.

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2006

Registered "RIO" trademark, bring the trend of classic bottled RTD cocktails into Chinese market.

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2011

Shanghai Bairun Investment Holding Group Co., Ltd. listed on the Shenzhen Stock Exchange, becoming the first domestic flavors and fragrances enterprise listed on A-share market.

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2017

Shanghai Bacchus Liquor Co.Ltd. completed four major production bases in Shanghai, Tianjin, Chengdu, and Foshan.

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2018
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2022

Implemented the "358" core product portfolio strategy, expanding RIO series: RIO LIGHT, RIO FRESH, and RIO STRONG.

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2019

Groundbreaking ceremony for Laizhou Distillery (Sichuan Province, China).

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2021

Laizhou Distillery commenced operations with first cask filling.

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2023

Laizhou Distillery released white spirit products: Jiao-Yu Dry Gin and Ling-Lie Vodka

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2024

Laizhou Distillery released its first whisky expressions to the market: "Laizhou Single Malt Whisky Inaugural Edition" and "Blender Single Blended Whisky Inaugural Edition".

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2025

Laizhou Distillery launched its blended malt whisky "Blender 22" and "Blender 66"

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2025

Laizhou Distillery launched its single malt whisky series, featuring five different expressions.

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